It was a strange scene at a market in L.A. just a few days ago when visited a local market. The rapper regularly travels around the country and schedules  his various alcohol brands including Branson Cognac and Le Chemin Du Roi Champagne.

50 Cent Partners With Ray J For L.A. Meet-And-Greet & Things Got A Little Chaotic
Frederick M. Brown / Stringer / Getty s

This time, Fif linked up with for a joint appearance so the Love & Hip Hop Hollywood star could promote his brands, as well, including his earbuds. Well,  after everyone arrived on time except for Ray. He, instead, reportedly showed up 90 minutes late with his Raycon poster in his arms, making his way through the buzzing crowd.

“I’m hands-on with my sh*t,” Ray says to a cameraman. Then, he wanders onto 50 Cent’s photo area where the rapper is posing for pictures with excited fans. Fif can’t help but just laugh at the situation before quipping, “What the Ray J is going on?” The scene, which also includes actor Jackie Long, was a bit chaotic , but Fif just rolled with it. Check out Ray J’s clip and 50 Cent’s highlights the event below.